In today’s knowledge economy, a large part of the value of your business is based on intangible assets and goodwill. Your intellectual property plays a key role in obtaining a competitive advantage. A cohesive IP strategy, including commercialization and enforcement, will ensure you get maximum value from your portfolio. With 150 specialist lawyers in 40 countries, we understand your business needs, having worked with some of the best-known brands.
The right brands will win the hearts and minds of your customers. The right patents will prevent others from exploiting your ideas or provide a substantial barrier to market access. Copyright, know-how and designs also play a vital role. We focus on key sectors relevant to you such as life sciences, automotive, machinery, manufacturing, and consumer products. This means you get in-depth industry knowledge as well as legal expertise for the protection of your IP. If you are involved in a dispute, we will guide you through the litigation process.