Sports law is a complex maze, from acquiring and exploiting media and content rights, sponsorship, branding and endorsements contracts, over licensing and merchandising, management agreements and team contracts, to venue use agreements, ticketing, catering and hospitality. The industry also faces a complex array of regulatory, socio-political and legal challenges, including a renewed focus on fairness, transparency and anti-bribery and corruption.

Thanks to an in-depth understanding of your sector and its dynamics,  some of the most prominent names in international sport have chosen to work with CMS over the years. Our enthusiastic sports law experts have acted on a variety of landmark deals and support our clients on complex and diverse issues. 

Many sporting contracts involve international aspects. Thanks to our valuable local knowledge and global coverage, we can offer cross-border legal advice on international transactions. As sensitivity to the different legal systems and approaches to negotiations is key, we always make sure we tailor our advice and negotiation strategies accordingly.

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"They are diligent, timely, connected, professional and very experienced."

Chambers, 2018
11 January 2018
High­lights of our ex­per­i­ence in Sport
Tech­no­logy, Me­dia & Com­mu­nic­a­tions
Law-Now: Sports
Vis­it Law-Now for leg­al know-how and com­ment­ary

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Matthew Hanson
13/07/2018
The chan­ging face of sports broad­cast­ing
10/07/2018
No Al­co­hol (Ad­vert­ising), no World Cup? – FIFA's in­flu­ence...
09/07/2018
Tack­ling gender in­equal­ity in sport – show me the money
July 2018
The de­vel­op­ment of di­git­al sports me­dia com­pan­ies
Michel Collet
July 2018
Im­age rights li­censed to the club: what is at stake...
July 2018
The rise of hu­man en­hance­ment in sport
July 2018
How to ad­dress mal­prac­tice in sports: The is­sue of...
July 2018
Find­ing the bal­ance: hu­man touch versus high tech
Mil­len­ni­als and the fu­ture of the hotel and res­taur­ant...
28/06/2018
What is the place of vir­tu­al real­ity in sports?
25/06/2018
The risks of re­selling tick­ets
22/06/2018
Drink re­spons­ibly (and leg­ally) at foot­ball games
21/06/2018
Am­bush mar­ket­ing and cam­paigns themed around foot­ball...