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Intellectual Property

United Kingdom

In today’s knowledge economy, where often the most substantial value of a business is based on its intangible assets and goodwill, intellectual property plays a key role in obtaining a competitive advantage. The right brands will win the hearts and minds of consumers and customers. The right patents will prevent others exploiting your inventions, or provide a substantial barrier to market access. Copyright, confidentiality and rights in designs also have a vital role to play.

A cohesive IP strategy, including both commercialisation and enforcement, will ensure that maximum value is obtained from your IP portfolio. Our team understands your business needs and objectives and has worked with some of the world’s best known brands. Our clients include organisations from banks to technology companies, pharmaceuticals to FMCG, and we help them realise their commercial goals.

We advise on all aspects of commercial IP assets, including finding the best strategy for the creation, identification, registration and capture of assets, their realisation through commercial agreements and licensing, and their protection and enforcement through litigation and other dispute resolution.

I am very pleased with their work because they are able to provide timely, business-oriented advice, and have a good understanding of our business and the market in which we operate.
Chambers UK, 2016

Your IP strategy should support your commercial activities. We work with clients to complete strategic reviews of IP commercialisation. 

We also advise on IP enforcement at all levels of UK courts (civil and criminal), OHIM, the CJEU and beyond in multi-jurisdictional disputes. Costs can quickly escalate in litigation, so project management is key to our service, driving forward cases, narrowing issues, and managing other service providers.

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Law-Now: Intellectual Property
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Are you ready for the GDPR? A Conference report
On February 24 2017, CMS hosted a conference on the practical steps required to implement the new General Data Protection Regulation (“GDPR”), which will apply in little over a year. The GDPR will bring about significant changes, and the conference explored.
Green Public Procurement (GPP) criteria for data centres
The European Commission has launched a project to develop Green Public Procurement (“GPP”) criteria for data centres, in order to provide guidance to public authorities on the criteria for environmentally friendly procurement regarding data centres.
ICO draft guidance on consent under the GDPR published
The Information Commissioner’s Office (“ICO”) has opened for consultation its draft guidance on consent under the General Data Protection Regulation (“GDPR”). The ICO is accepting responses until 31 March 2017.
Can pharma keep up with the challenges of digital healthcare?
Please click here to read the full article. Pharma companies are beginning now to focus on harnessing advances in digital technologies in their businesses, from mining genomic data to identify new drug targets, to establishing the most appropriate patients.
IP Snapshot – February 2017
Bringing you regular news of key developments in intellectual property law. GENERAL IP New Wave CZ, a. s. v Alltoys, spol. S. r. o. , CJEU, 18 January 2017 The CJEU has held that the right of an IP right holder to obtain information about the infringer’s activities.
Does Trump’s Executive Order threaten EU-US data transfers?
On January 25th 2017 US President Donald J. Trump adopted an Executive Order titled “Enhancing Public Safety in the Interior of the United States”. The Executive Order mainly focuses on strengthening immigration enforcement.
European Commission announces initiatives regarding the data econ...
The European Commission recently announced the final packages to be adopted under its Digital Single Market strategy: an initiative on the data economy and proposals for the review of the ePrivacy Directive and the protection of personal data.
ASA Adjudications Snapshot – December 2016
This summary provides a selection of December’s most interesting ASA adjudications and highlights the key issues considered in those rulings. In this month’s edition there are a number of adjudications which focus on headline claims made in the health and beauty.
IP Snapshot – January 2017
Bringing you regular news of key developments in intellectual property law. COPYRIGHT Stichting Brein v Wullems, acting under the name of Filmspeler, Case C-5237/15 In a CJEU reference involving the sale of a media player with pre-installed add-ons allowing.
Platforms: regulators gotta catch ‘em all (TMC Conference 2016)
There are countless examples of digital innovation but, as is often the case, regulators are not always able to keep pace with the speed of such developments. Europe’s regulators are now heavily focused on how best to manage online platforms.
Surveillance society: big data (TMC Conference 2016)
More data has been collected in the past two years than in the entire history of the human race and not even half of it has been analysed or used yet and while “big data” poses potentially huge opportunities there are fears it comes with significant risk.
Legal Committee of the European Parliament approves the Portabili...
On 29 November 2016, the Legal Committee of the European Parliament approved the regulation on “ensuring the cross-border portability of online content services” (the “Portability Regulation”). So far, the Portability Regulation is the only remaining provision.
ASA Adjudications Snapshot – November 2016
This summary provides a selection of November’s most interesting ASA adjudications and highlights the key issues considered in those rulings. In this month’s edition there is a recurring theme of responsible advertising, with five rulings examining the question.
IP Snapshot – December 2016
Bringing you regular news of key developments in intellectual property law. PATENTS Napp Pharmaceutical Holdings Ltd v Dr Reddy's Laboratories (UK) Ltd and another [2016] EWCA Civ 1053 The Court of Appeal has upheld the High Court’s construction of a claim.
New CAP rules ban the advertising of high fat, salt and sugar foo...
The Committee of Advertising Practice (“CAP”) has today announced what it describes as ‘tough new rules’ banning the advertising of high fat, salt or sugar (“HFSS”) food or drink products in children’s media, following a lengthy consultation process which saw.
New guidance on pricing practices published by the Chartered Trad...
On 7 December 2016 the Chartered Trading Standards Institute (“CTSI”) published its paper entitled ‘Guidance for Traders on Pricing Practices’, at the request of the Department of Business, Energy and Industrial Strategy (“BEIS”) and the Consumer Protection.
ABS Regulation - Draft Biotech Sector Stakeholder Guidance
Views are being sought from interested stakeholders on European guidance for the biotechnology sector concerning the EU’s access to genetic resources and sharing of benefits from utilisation legislation – namely the ABS Regulation.
BEPS Update: Multilateral Instrument Published
The OECD has now published the multilateral instrument (“MLI”) that will implement certain of the treaty-related proposals from its project on tackling base erosion and profit shifting (“BEPS”).