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ASA upholds another complaint against an influencer social media ad

10/02/2021

The ASA has upheld yet another complaint in relation to a social media post by an online influencer that was not “obviously identifiable” as a marketing communication. Luke Mabbott is a former “Love Island” contestant and a paid influencer for Boohoo.com...

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Authors

Portrait ofStuart Helmer
Stuart Helmer
Of Counsel
London
Portrait ofTom Scourfield
Tom Scourfield
Partner
London