The Romanian Competition Council (RCC) has partaken in the joint statement of the European antitrust authorities and the European Commission (under the ECN) on the application of competition law in the face of the current crisis.
According to this statement, the RCC – similarly to the European Commission and antitrust authorities of other Member States – will not actively intervene against necessary and temporary measures put in place in order to avoid a shortage of supply, since they would either not amount to a restriction of competition or would generate efficiencies that would most likely outweigh any such restriction.
An example of such a measure is that companies can act in a coordinated manner to avoid shortages of essential products and ensure their balanced distribution. For example, retailers can coordinate freight (to ensure supplies of basic products in all areas) and home deliveries (for individuals unable to leave home). Nonetheless, these types of coordination cannot be unduly extended and must be strictly proportionate to the envisaged scope, i.e. ensuring availability of essential products for consumers at fair prices.
Further to the above and the temporary framework of the European Commission for applying competition law provisions in the COVID-19 pandemic, the RCC officially announced that it would align to the aforementioned policy. In this respect, in the general crisis generated by the pandemic, pharma companies may need to cooperate with respect to the production, stock management and, potentially, the distribution of medicines in such a way that they would reduce competition on certain products in order not to neglect the production of other medicines. Additional information on the RCC communication can be found here.
Moreover, companies must ensure that their products are available at competitive prices. To this end, managers of online platforms can impose measures to limit abusive price increases for basic products and services. The RCC reminds companies that the applicable competition law allows producers to set maximum prices for their products, which could prove useful in limiting an unjustified increase in prices at the distribution level.
At the same time, the RCC (and other antitrust authorities) declared that they would take all possible actions against businesses which are taking advantage of the current situation by cartelising or abusing their dominant position. The aim of these actions is to ensure that products considered essential to protect the health of consumers in the current situation (e.g. face masks and sanitisers) remain available at competitive prices.
The RCC warns that the current crisis must not be used as an excuse for anti-competitive behaviour, including:
- increasing prices without an objective justification;
- exchanging sensitive information (prices, commercial policy, etc.);
- excluding competitors from the market;
- abusing a dominant market position; and
- concluding anti-competitive agreements with competitors to eliminate the sale of a particular product or service, fix prices or allocate customers or territories between competitors.
The statement of the RCC is - by its very nature - very generic. Importantly, the antitrust authorities declared the possibility of consultation in case of doubt as to the legitimacy of the planned cooperation. It also cannot be excluded that the RCC (independently or under ECN) will prepare and publish more detailed guidelines regarding its permissible forms and the principles on which it could be carried out.
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