Diversity & Inclusion (D & I) and corporate responsibility (CR) are important issues. They have become central to law firm strategy as firms recognise the value of a diverse and inclusive workforce and their role as responsible citizens. Clients are also insisting on a demonstrable track record in these areas.
Coty, a US-based multinational beauty company owning over 77 brands globally, was one of the major new client acquisitions for our employment practice last year, a win possibly attributable in part to our ability to show achievements in D&I and CR.
Coty, which had been using a large number of firms globally, wanted a firm that could provide a seamless multijurisdiction service and asked CMS to pitch for its employment work.
Phase one success meant creating a new global employment hotline service, which was successfully delivered by relationship partners Katarzyna Dulewicz and Alison Woods. Following the successful completion of this trial, CMS was appointed as Coty’s default employment adviser globally outside of the US.
CMS Aberdeen partner Alison Woods said, “Onboarding Coty and ensuring a ‘one team’ approach on all aspects has been a significant undertaking, not least given the scale of their operations. Our ability to advise across all key jurisdictions, and provide strong central relationship management, were major benefits.”
Coty placed diversity at the centre of its pitch process and insisted that we demonstrate strong progress in and commitment to this area in order to reflect Coty’s own values. Eloise VerdeDelisle, VP, Global Employment & Labor at Coty, commented, “This appointment was a big move for Coty and part of our wider simplification of appointments, so we needed to be sure of a strong law firm partner. I am confident we have that in CMS.”
CMS Warsaw partner Katarzyna Dulewicz said, “Coty made it clear from the outset that its external advisers needed to have progressive D&I practices in place. It is in the process of streamlining its entire organisation and could only work with us if we shared its ideals.”
Our employment teams are now working to roll out training programmes for Coty and have created a separate knowledge hub where Coty’s staff can access answers to frequently asked employment law questions.