CMS advises UniCredit Bank on major refinancing of BigBoard Praha
CMS has advised UniCredit Bank Czech Republic and Slovakia on the refinancing of BigBoard Praha a.s., the leading force in premium outdoor advertising in the Czech Republic.
The deal, which involved a complex structure with 17 participating entities, successfully consolidated all external indebtedness of the BigBoard Group, including the existing bond debt, under a single facilities agreement.
Founded in 1993, BigBoard Group is the country’s largest operator of premium outdoor advertising, commanding roughly 70% market share and generating annual turnover around CZK 2 billion. The Group’s extensive portfolio covers prime locations nationwide, including the Prague metro and public transport hubs.
This significant refinancing underscores the scale of the Czech advertising sector while reaffirming CMS’s reputation as a go-to adviser for high-value, complex financial transactions.
The CMS team was led by Petra Mysakova, Partner and Head of Banking & Finance at CMS Prague, and also included David Bujgl and Matej Eberle (Banking & Finance).
