Media Law

Serbia

The rapid expansion in the media field, especially new media, often leads to conflicting interpretations of media law. Whether you need advice on the “unbundling of rights” with regard to the utilisation of new media content (IPTV, video on demand, near video on demand, streaming or live streaming), or on how to deal with internet piracy, we can advise across the full range of media law.

One of the key areas we focus on is advising on licensing law: We provide legal advice in the drafting of contracts, securing the rights of film makers, copyright collectives, producers, studios, publishers or radio and television broadcasters and also assert these rights should infringements take place.

We have also gained comprehensive experience in the online field, with regard to topics such as affiliate marketing, search engine marketing (SEM), white label solutions or content aggregation.

Our expertise extends to providing legal assistance in setting up innovative business models in the area of new media, in connection with new forms of advertising such as "branded entertainment", as well as digitisation projects.

We advise you in media law also on litigation matters: On behalf of our clients we conduct fundamentally important court cases, e.g. in the areas of audio-visual piracy and short news reports.

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01/01/2018
New times, new is­sues
Bro­chure TMC
18 September 2020
How will in­valid­ity of the Pri­vacy Shield and new rules for Stand­ard Con­trac­tu­al...
In a re­cent rul­ing, the EU Court of Justice struck down the EU-US Pri­vacy Shield and, though it ruled that stand­ard con­trac­tu­al clauses re­main val­id for trans­fers of per­son­al data out­side the EEA, in­ter­preted...
22 July 2020
Around 1600 view­ers re­gister for live video stream of com­puter soft­ware...
The En­larged Board of the European Pat­ent Of­fice re­cently heard or­al ar­gu­ments con­cern­ing pat­entab­il­ity of a com­puter soft­ware in­ven­tion. This rare event was video streamed to over 1600 pat­ent stake­hold­ers....
03 July 2020
Pro­tocol for On­line Case Man­age­ment in In­ter­na­tion­al Ar­bit­ra­tion
As ar­bit­ra­tions are be­com­ing in­creas­ingly glob­al­ised, with par­ti­cipants loc­ated across vari­ous jur­is­dic­tions, parties are con­stantly look­ing for ef­fi­cient ways to com­mu­nic­ate and share doc­u­ments and in­form­a­tion...
26 May 2020
European Com­mis­sion must ad­dress in­tel­lec­tu­al prop­erty and AI
The Com­mit­tee on Leg­al Af­fairs (JURI) of the European Par­lia­ment has pub­lished three draft re­ports re­lat­ing to ar­ti­fi­cial in­tel­li­gence (AI). This note is about the draft re­port on in­tel­lec­tu­al prop­erty...
12 May 2020
Loc­a­tion apps in the time of COV­ID-19
Con­tact tra­cing and loc­a­tion data-based ap­plic­a­tions have re­cently be­come the sub­ject of the heated de­bates in view of their wide­spread use in the fight against the COV­ID-19 pan­dem­ic. In re­sponse to...
30 April 2020
The in­ter­play between PSD2 and GDPR
The un­cer­tain in­ter­play between the Pay­ment Ser­vices Dir­ect­ive 2 (PSD2) and the Gen­er­al Data Pro­tec­tion Reg­u­la­tion (GDPR) has made pay­ment ser­vice pro­viders (PSPs) ques­tion which pro­vi­sions they should...
24 April 2020
New CJEU rul­ing cla­ri­fies the ‘com­mu­nic­a­tion to the pub­lic’ pro­vi­sions...
In a much-an­ti­cip­ated de­cision, the Court of Justice of the European Uni­on (‘CJEU’) con­clus­ively de­term­ined that the activ­it­ies of car-leas­ing com­pan­ies of­fer­ing vehicles fit­ted with ra­dio equip­ment...
17 April 2020
Is a pri­vacy-friendly use of mo­bile ap­plic­a­tions to com­bat COV­ID-19 our...
A Pan-European Ap­proach to the Use of Mo­bile Apps and Mo­bile Data With its Re­com­mend­a­tion of 8 April 2020 on steps and meas­ures to de­vel­op a com­mon ap­proach to the use of mo­bile ap­plic­a­tions and mo­bile...
10 March 2020
EU Com­mis­sion's White Pa­per on Ar­ti­fi­cial In­tel­li­gence stresses ex­cel­lence...
Ar­ti­fi­cial in­tel­li­gence (AI) has now reached al­most all areas of life: mo­bil­ity, trade and health, to name but a few. As a res­ult, the EU Com­mis­sion has sum­mar­ised its vis­ion for the fu­ture of AI and...
28 February 2020
Pat­ent­ing Ar­ti­fi­cial In­tel­li­gence and quantum tech­no­lo­gies
IP and Life Sci­ence ana­lys­is: Caitlin Heard, IP Lit­ig­a­tion Part­ner, and Rachel Free, Pat­ent At­tor­ney and Part­ner, at CMS Camer­on McK­enna, dis­cuss the ap­plic­ab­il­ity of Ar­ti­fi­cial In­tel­li­gence (AI) and...
17 February 2020
Opin­ion on stand­ard con­trac­tu­al clauses: more a com­pli­ance head­ache than...
A re­cent non-bind­ing Opin­ion of the Ad­voc­ate Gen­er­al has sig­nalled that the stand­ard con­trac­tu­al clauses can con­tin­ue to be used as a safe­guard for trans­fer­ring per­son­al data out­side the EEA. However,...