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Our cross-border teams understand the details of your business and the environment you work in.
Show Belgian team Show all peopleOur more than 90 lawyers based in CMS offices in Brussels and Antwerp cover the full range of legal and tax matters. Each of our lawyers is an expert with a committed, business-oriented approach and good interpersonal skills. This enables us to answer all your legal questions through in-depth knowledge of your business and its needs.
Het marketingrecht evolueert, net als de marketing zelf, bijzonder snel. De blijvende groei van de sociale media gaat hand in hand met de bezorgdheid over een afdoende bescherming van de privacy. Dit maakt het voor de jurist niet altijd gemakkelijk om bij te zijn met de meest recente evoluties in de wetgeving en de rechtspraak.
Naar aanleiding van de derde, volledig herziene uitgave van het boek 101 marketingvragen juridisch beantwoord gaan auteur Tom Heremans en zijn collega Anne-Michèle Goris nader in op actuele vragen over sociale media en influencer marketing, over de GDPR of Algemene Verordening Gegevensbescherming en over vergelijkende reclame, die nu reeds 20 jaar toegestaan is in België.
Doelgroep
Advocaten, magistraten, bedrijfsjuristen en marketeers.
Dinsdag 20 november | Brussel
CMS
Terhulpsesteenweg 178
1170 Brussel
routebeschrijving (parking in het gebouw)
Dinsdag 19 februari 2019 | Antwerpen
CMS
Uitbreidingstraat 2
2600 Antwerpen
routebeschrijving
15u45 Onthaal deelnemers
16u00 Inleiding: sociale media, influencer marketing en het recht
Tom Heremans (advocaat-vennoot CMS)
16u30 GDPR: goed begonnen is half gewonnen
Anne-Michèle Goris (advocaat CMS)
17u15 Koffiepauze
17u35 20 jaar vergelijkende reclame in België
Tom Heremans (advocaat-vennoot CMS)
18u30 Q&A
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