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Portrait of Loïc de Hults

Loïc de Hults

Senior Associate

CMS DeBacker
Chaussée de La Hulpe 178
1170 Brussels
Languages French, Dutch, English, Italian

Loïc specialises in commercial law, and more specifically on matters of distribution law, intellectual property (with a focus on trademarks and copyright), unfair competition cases, advertising and other forms of commercial promotion.

He has more than 10 years experience in assisting distribution networks in negotiating and drafting their commercial contracts and in settling their disputes before the Belgian Courts and Arbitral Tribunals. He has developed a significant expertise in the automotive sector and retail business in general.

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Relevant experience

  • Advising several companies in unfair competition disputes
  • Providing assistance to companies regarding the drafting and negotiating of distribution contracts
  • Advising and assisting companies in litigation regarding the termination of distribution agreements
  • Advising and assisting companies on trademark infringement matters
  • Assisting a digital publisher with copyright-related issues
  • Assisting car manufacturers/importers in relation to product liability claims
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  • « La commission affiliation », Larcier in Retail, Aperçu Juridique - Tribute to André Lombart, Brussels, 2014
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  • 2005 - University of Louvain, UCL (Law Degree)
  • 2006 - University of Leuven, KUL (Master in Business Economics)
  • 2007 - Bar admission (Brussels, Belgium)
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New European Dir­ect­ive on un­fair trad­ing prac­tices in the food sup­ply chain
European Dir­ect­ive 2019/633 on un­fair trad­ing prac­tices in B2B re­la­tion­ships in the ag­ri­cul­tur­al and food sup­ply chain has been pub­lished in the Of­fi­cial Journ­al of the European Uni­on. This Dir­ect­ive...
New Bel­gian rules against ab­use of eco­nom­ic de­pend­ence - changes in B2B...
B2B re­la­tion­ships, par­tic­u­larly in the re­tail sec­tor, are of­ten char­ac­ter­ised by an im­bal­ance of eco­nom­ic, and thus ne­go­ti­at­ing, power between the con­tract­ing parties. This eco­nom­ic im­bal­ance al­lows one...
Janu­ary 2018 News­let­ter
Ed­it­or­i­al Dear Read­er,We hope that your new year has got­ten off to a good start. As al­ways, we are pleased to bring you the latest leg­al news in our monthly news­let­ter, which con­tains up­dates on bank­ing...
European Com­mis­sion as­sesses ad­equacy of Gen­er­al Food Law in food and feed...
In an eval­u­ation of the EU le­gis­lat­ive frame­work for the 2002 Gen­er­al Food Law Reg­u­la­tion (GFLR), the European Com­mis­sion has found that this frame­work ap­pears to ad­dress most cur­rent trends, such as...
War­ranty law in sup­ply con­tracts in Bel­gi­um
Gen­er­al Re­marks Un­der Bel­gian law, a dif­fer­ence has to be made between the leg­al guar­an­tee for con­sumer goods only and the com­mon law guar­an­tee for all goods (i.e. not only con­sumer goods) for hid­den...
June 2015 News­let­ter
The goal of our news­let­ter is to keep you abreast of re­cent leg­al and tax de­vel­op­ments in the vari­ous areas where our firm has re­cog­nised ex­pert­ise. Ed­it­or­i­al Dear Read­er,We want to help you save time...