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Publication 25 Nov 2019 · International

Made to measure

1 min read

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What consumer preferences should the real estate sector be aware of when it comes to creating the right residential product?

Nearly two thirds of our real estate sector respondents (65%) are convinced that micro-living will become widespread in urban areas within 20 years.

The consumers we polled have a split view, although a little over half agreeing they would sacrifice personal living space for the promise of better shared facilities. 61% of iGens found this appealing versus 43% of Baby Boomers, a contrast not quite as stark as one might expect.

According to the British Property Federation, there is still no common, global definition for what micro-living is. Such solutions sit along a spectrum with self-contained living at one end and shared living at the other. They typically sit below recommended minimum space standards.

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To find out more about how consumer views on renting differ or align with the real estate sector, please download the full report.

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Urban Being: The Future of City Living

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