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Esports and Videogames

Welcome to our CMS Insights section dedicated to esports and videogaming.

From 5G utilisation to cross platform experience, the videogame phenomenon provides ample opportunity to explore new experiences for end users. And its ever-growing audience represents one of the future. Seeking high levels of engagement and hyper- personalisation, what esports followers want now, we’ll all want tomorrow.

However, questions remain about how best to unlock value and secure sustainability in this fast-growing industry, not least when considering the multiple stakeholders involved in the esports tournaments that draw thousands both in person and online. We are keen to stimulate the esports legal and commercial debate and to help provide guidance to our clients. As an international legal powerhouse at the forefront of the gaming revolution, the intersection of many of our core areas of expertise including sports, media, advertising, technology and gambling, means we are able to advise the spectrum of stakeholders active in the exciting world of esports.

10 February 2021
Top 10 trends in the video games in­dustry and 2021 in­sights
2020 was a big year for the video games in­dustry. It saw in­nov­a­tion, col­lab­or­a­tion, in­dustry-shap­ing de­cisions and a shift­ing mind­set to­wards how games are made and how they’re played. Now that we’ve...
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10 February 2021
Top 10 trends in the video games in­dustry and 2021 in­sights
2020 was a big year for the video games in­dustry. It saw in­nov­a­tion, col­lab­or­a­tion, in­dustry-shap­ing de­cisions and a shift­ing mind­set to­wards how games are made and how they’re played. Now that we’ve...
Publication Esports and Videogames
28 September 2020
UK Gov­ern­ment launches con­sulta­tion on loot boxes
The De­part­ment of Di­git­al Cul­ture Me­dia and Sport (“DCMS”) has launched a call for evid­ence on the im­pact of loot boxes in video games to help it de­term­ine wheth­er they should be clas­si­fied as gambling...
Law-Now Esports and Videogames
18 June 2020
Gov­ern­ment re­sponds to the DCMS Se­lect Com­mit­tee’s Re­port on Im­mers­ive...
On 8 June 2020, the Gov­ern­ment pub­lished its re­sponse (the “Re­sponse”) to the Di­git­al, Cul­ture, Me­dia and Sport Se­lect Com­mit­tee’s (the “Com­mit­tee”) Re­port on Im­mers­ive and Ad­dict­ive Tech­no­lo­gies...
Law-Now Esports and Videogames
29 August 2019
Es­ports view­er­ship – a closer look
Es­ports view­er­ship – a closer look Over the last few years more and more people are say­ing “es­ports is the next big thing in en­ter­tain­ment” – but why, and why now? The an­swer to both ques­tions...
Publication Esports and Videogames
August 2019
How block­chain will re­volu­tion­ise the gam­ing in­dustry
Block­chain’s re­volu­tion­ary po­ten­tial reaches far bey­ond the fin­an­cial sec­tor. The gam­ing in­dustry, ever-hungry for change, is now em­bra­cing block­chain – and the new tech­no­logy looks set to dis­rupt...
Publication Esports and Videogames
August 2019
Pro­fes­sion­al es­ports is tax­ing
Es­ports are tak­ing off in Lat­in Amer­ica, with the re­cent cre­ation of na­tion­al leagues in Chile, Peru, Ar­gen­tina, Mex­ico and Colom­bia. Rap­id growth has also seen TV Azteca, a Mex­ic­an TV chan­nel, ac­quire...
Publication Esports and Videogames
August 2019
Dop­ing is dam­aging es­ports
When Glob­al Of­fens­ive play­er Nikhil “For­saken” Ku­mawat was caught cheat­ing at the Ex­tremes­land 2018 Asia Fi­nals, he was banned from all es­ports-re­lated activ­ity for five years by the Es­ports In­teg­rity...
Publication Esports and Videogames
August 2019
Game­play on-the-move
The es­ports in­dustry is ex­per­i­en­cing ex­po­nen­tial growth across the globe, with a rap­id rise in pop­ular­ity and sig­ni­fic­ant in­vest­ments from ma­jor fin­an­ci­ers in­creas­ing year-on-year, with no end in sight...
Publication Esports and Videogames
August 2019
Avoid­ing ugly head­lines
Com­pli­ance is a key re­quire­ment for the next stage in the rap­id glob­al de­vel­op­ment of es­ports. Ig­nor­ing the need for an ef­fect­ive com­pli­ance, eth­ics and gov­ernance sys­tem would be an ex­pens­ive and pain­ful...
Publication Esports and Videogames
19 August 2019
Big data ana­lyt­ics means big bucks for es­ports
Big data ana­lyt­ics is vi­tal for es­ports today and in the fu­ture. The es­ports com­munity star­ted pro­fes­sion­al­ising its pas­sion some time ago, and has de­veloped a ser­i­ous in­dustry which has prospered in...
Publication Esports and Videogames
19 August 2019
Will fans pay per view for ex­clus­ive es­ports con­tent?
“[Es­ports] is nev­er go­ing pay-per-view and it shouldn’t”. This un­equi­voc­al com­ment, made as re­cently as Septem­ber 2018 in a pub­lic for­um by data firm GRID’s CEO Mor­itz Maurer and backed by in­dustry...
Publication Esports and Videogames
16 August 2019
Not just a logo on a t-shirt - spon­sor­ing es­ports
Es­ports spon­sor­ship agree­ments have all the hall­marks of tra­di­tion­al sports busi­ness deals. Rights hold­ers – wheth­er play­ers, teams, tour­na­ment or­gan­isers or games pub­lish­ers – and spon­sors face the...
Publication Esports and Videogames
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