Law-Now 04 Feb 2026 · Germany

Empowering Consumers Directive: A turning point for environmental advertising

1 min read

Authors

Cologne

Dr. Heike Blank

Partner

Rechtsanwältin

Cologne

Dr. Katja Middelhoff

Counsel

Rechtsanwältin

Hamburg

Dr. Philine-Luise Pulst, LL.M. (University of Cape Town)

Counsel

Rechtsanwältin

Cologne

Dr. Dirk Smielick

Principal Counsel

Rechtsanwalt | Fachanwalt für Gewerblichen Rechtsschutz (Certified lawyer for intellectual property law)

Duesseldorf

Dr. Thomas Hirse

Partner

Rechtsanwalt

Nina Engelbergs
Hamburg

Dr. Eva Graske

Principal Counsel

Rechtsanwältin

The Empowering Consumers Directive is being implemented in the Unfair Competition Act (UWG).The Empowering Consumers Directive (EmpCo) aims to provide consumers with more accurate and reliable information on the sustainability of products in future. Transparent...

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