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CMS advises Advent International on the €315m sale of Partner in Pet Food to Pamplona


CMS has advised Advent International, one of the largest and most experienced global private equity investors, on the sale of Partner in Pet Food (“PPF”), a leading European manufacturer of private-label pet food, to Pamplona Capital Management for an enterprise value of €315 million.

Headquartered in Budapest, Hungary, PPF offers a full range of high-quality cat and dog food products, including dry food, cans, alucups, pouches and snacks. Through its eight production facilities across Europe, PPF supplies leading international and local retailers in over 37 countries.

The team was led by Graham Conlon, Co-Head of International Private Equity, and involved a team of lawyers in 6 jurisdictions, including David Butts, Valentina Santambrogio, Anela Musat, Rob Lammiman, Sean Bruns, Barbora Dubanska, Radka Lorincova, Roman Tarlavski, Christian Delgado, Zoltán Poronyi, Ágnes Sólyom, Orsolya Szilágyi, Marek Sawicki, Tomasz Waligorski, Frances Gerrard, Martina Poliacikova and Martina Novysedlakova.

Graham Conlon commented: “Having advised on the acquisition of PPF four years ago, and advised on PPF portfolio work since then, it has been a real pleasure to watch PPF grow and consolidate its position over the years, and to help Advent International to reach a successful exit."

Chris Mruck, Partner at Advent International said: "CMS provided a one-stop shop and seamless service across all the jurisdictions in which PPF operates, and we are very grateful for all their support and dedication over the past few months in helping us to reach a successful exit."

The transaction is subject to competition approval and consultation with PPF’s works council.

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