Languages
- English
- Gujarati
Shaina is an Associate in the Technology & Media team. She advises clients on a range of commercial, technology, media and intellectual property matters. Her experience spans AI and emerging technologies, advertising and marketing, brand partnerships, digital content and life sciences.
Shaina was previously seconded to Unilever's Personal Care legal team, where she advised on sponsorship agreements, marketing activations, intellectual property issues and commercial contracts. Her work included supporting global FIFA World Cup campaigns, advising on brand partnerships and image rights, and helping brand teams navigate advertising and content-related legal risks.
Prior to pursuing a legal career, Shaina studied psychology with a neuroscience focus and worked in a neurobiology and behavioural genetics laboratory, which continues to inform her interest in life sciences and healthcare innovation.