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Gaming & eSports

Legal architecture for global competitions, platforms and digital entertainment ecosystems.

CMS advises game publishers, tournament organisers, media companies, investors, sponsors and governing bodies on the legal and commercial challenges shaping the future of gaming and esports.

Gaming & Esports Law at the Centre of the Global Industry

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Industry stats

3 bn +
gamers worldwide
100+
countries represented in esports competitions
500+
major tournaments hosted annually
500m+
esports viewers
$75M
Prize pool of the Esports World Cup
$5BN+
Global esports market value

Who We Advice

Game Publishers

Game Publishers

Licensing models Publisher agreements Global tournament ecosystems

Tournament Operators

Tournament Operators

Rulebooks Participation frameworks Governance models

Broadcasters & Media Platforms

Broadcasters & Media Platforms

Media rights Streaming arrangements Content exploitation

Sponsors & Brands

Sponsors & Brands

Sponsorship agreements Activations Commercial partnerships

Investors & Owners

Investors & Owners

M&A Joint ventures Strategic investments

Governing Bodies

Governing Bodies

Governance frameworks Compliance Integrity programs

Market leaders

Drafting and negotiating player, team and tournament agreements that support long-term growth.
Helping stakeholders manage contractual risks while navigating the fast-evolving esports landscape.

 

 

football in front of goals
Advising brands, teams and rights holders on sponsorship, endorsement and partnership opportunities.
Structuring commercially effective agreements that protect value and strengthen relationships.

 

Gamer Girl Starts Playing Online Video Game 840 x 420
Providing strategic support in disputes involving contracts, intellectual property and commercial rights.
Helping clients mitigate risks and resolve conflicts efficiently to protect their business interests.

 

Case studies

Legal support for one of the largest global esports initiatives, covering tournament operations, sponsorship, media rights, participation frameworks and publisher agreements.

Helped establish one of the first global governance structures in esports, including regulations, compliance frameworks and arbitration mechanisms.

Awards & Recognition
01
  • Quote
    When it comes to Esports, CMS is #1 in the market
    Legal 500
  • Award
    TMT Firm of the Year for Esports World Cup work
    British Legal Awards
  • Award
    Recognised for innovative Esport work including the creation of world Esports Association
    FT Innovative Lawyer
  • Award
    Ranked as a leading practice for Esports in Germany
    Legal 500

One ecosystem, six forces, countless relationships

  • Publisher

    Licensing, platform terms and the publisher agreements that underpin every competition.

  • Tournament Organizer

    Competition formats, event operations, participation terms and stakeholder coordination.

  • Teams & Players

    Clubs and Player agreements, negotiations, governance, integrity and representation.

  • Sponsors

    Commercial rights, brand activation, sponsorship structures and category protection.

  • Platforms

    Distribution, streaming, monetisation, user-facing services and platform regulation.

  • Media Partners / Broadcasters

    Media rights, distribution and commercial exploitation of competitive content.

Selected Experience

  • Esports Foundation

    Advising the Esports Foundation on its flagship global competitions – the Esports World Cup and the inaugural Esports Nations Cup, the first recurring, large-scale nation-based esports competition, debuting in 2026, where teams represent their countries rather than their clubs.

  • World eSports Association (WESA)

    Built the first end-to-end legal structure for an eSports governing body – commercial rights, arbitration court and code of conduct; advising ESL.

  • First global eSports league

    Advised Electronic Sports League on developing new regulations and models for the first global eSports league.

  • DFL

    Advising in the gaming space.

  • FC Schalke 04 Esports

    Sale of LEC slot – EUR 26.5m.

Global reach

eSports pioneer

CMS built the first-ever legal structure, commercial rights framework, arbitration court and code of conduct for a governing body of its kind through the creation of the World eSports Association (WESA), advising ESL as the world’s largest competitive video-gaming company.

Integrated advisory

One team across competition structuring, platforms, commercial rights, regulation and disputes – drawing on IP, antitrust, media, tax, corporate and employment law.

From sports law into digital

Our eSports expertise is rooted in long-standing sports and media law experience, letting us design models that did not exist before.

Cross-border network

A connected international network executing across Europe, the Middle East, Asia and the Americas under one coordinated lead.

Comprehensive Legal Solutions for Gaming & Esports

Game Development & Publishing

TMT esports - 840x420.jpg

Commercial Contracts

Drafting and negotiating agreements for developers, publishers, teams, players and tournament organisers.

Representing clients in contractual, intellectual property and commercial disputes across the gaming ecosystem.

Read more

Insights on Gaming & eSports

Local market knowledge. Global outlook

We provide future-facing legal advice to help your organisation thrive. Combining local market knowledge and a global perspective, and with lawyers in locations worldwide, your organisation benefits from the expertise it needs, even across borders.

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