Real estate embraces data – at last
How do you see the collection of data being used to benefit occupants in buildings over the next two years?
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Real estate asset management is now data-rich, having for many years relied on a disparate set of metrics and a haphazard approach to measurement.
Given the value of most properties, this is surprising, because marginal gains can make a huge difference, particularly across a large portfolio if this level of discipline is repeated.
It is no surprise, therefore, that data collection is seen as a key tool as owners battle to meet tough sustainability targets.
At the same time, occupiers are also seeing the benefits of data collection, particularly around the optimal use of space. Yet again, the life sciences world is at the cutting edge of this thinking.
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We will see a complete change in the next 10 years, with more seamless data and data-driven workflows and more standardisation."Alexander Betz, Chief Digitalisation Officer, PATRIZIA
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The pandemic has certainly sped up the adoption of digitalisation as the ‘new normal’ and companies without a multichannel digital business model have struggled and are at a huge disadvantage."Thomas Müller, Head of Digital Transformation, Union Investment
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We see technology and ESG as being two sides of the same coin. Technology has a big role to play in tackling ESG commitment and helping reach targets and goals."Vincent Mezard, Global Head of Hospitality and Operated Real Estate, AXA IM Alts
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COVID has massively accelerated the process. Before the pandemic, people were hesitant in understanding what technology could do, but adoption in the last year has been fantastic.”Samantha Kempe, Co-Founder and Chief Investment Officer, IMMO
However, there are also barriers to entry to smart building technology, with 76% of those polled citing a lack of proof of return on investment and 66% saying that technology is not widely enough available yet.
Read our Smart. Healthy. Agile Real Estate Report
In our 2017 real estate report, ‘Smart. Healthy. Agile.’, 65% of office occupiers said they were comfortable with technology that monitors their location in the office, despite concerns from the real estate sector itself about data protection law. Occupiers and landlords are now more in line, particularly when it comes to the use of data to improve the environmental impact of buildings.
Read and Download our Smart. Healthy. Agile Real Estate Report
