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Portrait of Anita Canta

Anita Canta


Atrium - Parnassusweg 737
1077 DG Amsterdam
PO Box 94700
1090 GS Amsterdam
Languages English, Dutch

Anita Canta graduated from Utrecht University in 2002 in Dutch Law and Economics. She then spent almost 5 years in general commercial law. She has worked in the Commercial Law Practice group at CMS since 2007, mainly in the areas of distribution and franchising. She has extensive experience in the drafting and modification of franchise agreements, as well as assisting with the start-up and evolution of franchise organisations. Anita is also active in mediation and litigation issues between franchisors and franchisees.​

In 2015 Anita participated in writing a Franchise Code of Conduct which the DFA provided to the franchise sector within the scope of their services to the industry. She is also experienced in (international) commercial contracts such as cooperation, agency representation, distribution and professional services agreements and also the formulation of general terms and conditions.

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Global Leader – Franchise

Who's Who Legal, 2021

Global Leader - Franchise

Who’s Who Legal, 2020

Global Leader - Franchise

Who’s Who Legal, 2019

Relevant experience

  • Advises a leading industrial organisation. Ongoing advice on business contracts, general terms and conditions and international liability and payment issues;
  • Advises a transmissions manufacturer on the termination of their distribution agreement;
  • Advises several large supermarket chains regarding updates to their franchise agreements;
  • Ongoing advice on the resolution of disputes between the supermarket chains and their franchisees;
  • Advising a large telecom on the termination of their franchise activities;
  • Advising a temporary employment agency on their transformation into a franchise organisation and on the drafting of the required agreements;
  • Advising a franchise organisation of DIY shops regarding a new franchise agreement;
  • Drafting of general terms and conditions, an agency agreement and a distribution agreement for a large export company;
  • Advising a master franchisee in the fitness sector on their master franchise agreement and assisting with the negotiations with the franchisor;
  • Advising a large franchise company in the financial services industry on the expansion of its franchise organisation and the development of franchise agreements. Ongoing advice for this company on the settlement of franchisee-related disputes.
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Memberships & Roles

  • Member of the Dutch Association for Distribution, Franchise and Agency Law (Vereniging voor Distributie, Franchise en Agentuurrecht)
  • Member of the Dutch Franchise Association (Nederlandse Franchisevereniging)
  • Supervisory Committee at the Dr. Henri van der Hoeven Clinic
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  • Dutch Law (Private Law), Utrecht University
  • Domain-based Economics , Utrecht University
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